2025 Fishing Product of the Year: The FATKAT Rig

2025 Fishing Product of the Year the FATKAT

An Eco-Friendly Rig Engineered to Catch Large River Fish in Moving Water


It’s Not Always About the Expensive Gear — It’s About the Smart Gear That Makes a Big Impact

July 13, 2025: Walk down any tackle aisle or scroll through a fishing gear site, and you’ll find hundreds of products — high-end rods, sonar rigs, GPS-enabled drones, and reels that cost more than your first car. It’s easy to believe that success on the water is all about how much you spend. But ask any seasoned angler, and they’ll tell you:

“It’s not always the big-ticket gear that makes the biggest difference.”


Sometimes, it’s the small, smart innovations — the quiet workhorses in your setup — that change your game. That’s exactly why the FATKAT™ Rig has earned the title of 2025 Product of the Year.

🎯 The Best River Fishing Setup

What sets FATKAT™ apart isn’t hype or price — it’s purpose-built innovation. Crafted for real-world river conditions, the FATKAT™ is a next-generation bobber rig engineered to do what others can’t:

  • Cast farther
  • Cover more water
  • Adapt to different depths
  • Survive rugged terrain
  • Protect the environment

All in a single, biodegradable, made-in-the-USA fishing rig! Whether you’re fishing deep holes for blue cats, drifting for walleye, floating live bait for striper, or targeting monsters like muskie, sturgeon, or even river-run salmon, FATKAT™ performs where other rigs fail — especially in fast current, snag-heavy bottoms, or remote shorelines where you only get one shot.

💪 What Makes FATKAT™ a Game-Changer?

The following table provides a side by side comparison of the features of various fishing rigs

Features of Fishing Bobbers and Fishing Rigs

FATKAT Beats other fishing Rigs

*Carolina rigs cast far by using extra weight, but that same weight anchors the rig and kills the feel,1


🌎 Why Choose Biodegradable Bobbers?

Let’s be honest — traditional gear has a pollution problem. Foam bobbers become microplastics. Carolina rigs break off and litter the bottom. The FATKAT™ solves both, thanks to:

  • A biodegradable PHA shell
  • Stainless steel sinkers (no lead!)
  • Circle hooks that reduce fish mortality
  • A commitment to remove 1 pound of trash for every rig sold

This isn’t just performance — it’s responsible performance.


🥇 Small Innovation, Big Win

The FATKAT™ isn’t flashy. It doesn’t come with an app.
But it does drift better (presenting your bait to more fish), cast farther (so you can reach previously unreachable spots), lasts longer (so you aren’t constantly buying more gear), and adapts smarter than anything in its class, and it is biodegradable to help protect the waters for future anglers.

And that’s why it receives our top pick as 2025 Fishing Product of the Year.


🎣 It’s Not the Size of the Gear — It’s the Thought Behind It

Fishing isn’t just about power — it’s about precision. It’s about feel. And it’s about leaving the water better than you found it. The FATKAT™ Catfish Rig delivers all of that — in a product no bigger than your palm, but with results that echo across every cast.